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From pistachio green and tomato red to butter yellow and the summery "Lemon Martini" vibe, the fashion industry is welcoming a brand-new visual treat after seasons of food-centric color trends. Enter a refreshing, minty teal that looks as vibrant as a fresh squeeze of toothpaste.
Vogue has aptly dubbed this trend "toothpaste hues," and it is quickly becoming the most recognizable color language of 2026.
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From Runway to Red Carpet: The Total Resurgence of Toothpaste Hues
The tipping point for this trend arrived during the 2026 Oscars weekend. Actress Sarah Pidgeon stepped out in a frosted, sequined slip dress designed by Matthieu Blazy, describing her look to Vogue: "I feel like a mermaid. The color is like toothpaste, but in a super chic way."
Meanwhile, pop star Dua Lipa thrust this refreshing trend straight into the spotlight, rocking a teal floral Roberto Cavalli dress paired with matching mint green ankle boots.
In fact, mint green and pale icy blue have been brewing in the fashion ether for some time. During the Spring/Summer 2025 fashion weeks, mint green stole the spotlight from blush pink, frequently appearing alongside sheer tulle layers and soft, muted tones. Fendi’s airy organza dresses and Chanel’s mint-green sequined tweed suits—complemented by flowing ice-blue capes against the lush greenery of the Grand Palais—both left an unforgettable impression.
As we move into 2026, mint green has evolved further, intertwining with botanical tones like emerald and moss green to form a broader, more organic spectrum of greens.
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Led by Chanel: The Ultimate Expression of Toothpaste Hues
But it was Chanel that truly pushed the "toothpaste tube" aesthetic to its peak. In Matthieu Blazy’s debut collection for the house, mint green made a splash across shoe covers, frothy-hued bags, open-knit crochet skirts, fringed belts, tweed dresses, and tailored boucle blazers. Set against a backdrop of red, pink, gold, and gray, the mint green popped with an exceptionally fresh and vibrant energy.
"I'm thrilled to see this fresh colorway trending again," says writer Alice Betts. "The Chanel small tote is at the very top of my wish list. It’s the perfect pop of brightness to elevate an entire outfit—like a refreshing shot of adrenaline."
Discover and shop your favorite mint-hued pieces now!